Coca-Cola Design Competition

September 5th, 2007 by Chris Titmus

INTERESTED IN PUTTING YOUR MARK ON AN ICON?

Coca-Cola and Nando’s have teamed up to give one lucky person the ultimate creative opportunity to design their own iconic 385ml limited edition Coca-Cola glass bottle.

The winning entrant will see their design come to life when it is printed onto a plastic film and then shrunk onto the limited edition bottles which will be sold at Nando’s restaurants across Australia. Guaranteed to make the design-inclined go weak at the knees, anyone between the ages of twelve and thirty years of age is eligible to submit a design, with entries closing on 30 September 2007.

The brief is simple. Give us your take on ‘Happiness’ or ‘Optimism’. It’s up to you how you interpret what that means, keeping in mind that the judges are on the look out for the most original and visually impactful representation of either ‘Happiness’ or ‘Optimism’. Speaking of judges, the panel includes Nando’s and Coca-Cola representatives; Colin Wood - managing editor of DG Network; Jason Ross – Executive Creative Director of advertising agency Clemenger Harvie Edge (CHE) and Cathie Glassby – artist/illustrator. With a judging panel like this one, the design entries are going to have to be of a very high calibre to impress, according to Nando’s National Marketing Manager, Justin Monaghan.

“Coca-Cola is a globally recognised icon and this is the chance for someone to have their design appear on one of the biggest brands in the world – it really is the opportunity of a lifetime for someone trying to make a name for themselves in the design or visual arts field,” he said.

Along with having your design featured on the limited edition Coca-Cola bottle, the winning entrant will also win some great loot, including a twelve month individual subscription to DG Design Network magazine, one year’s supply of Nando’s*, $1000 worth of Apple merchandise and a framed sample of their winning bottle.

The five runners up will receive a year’s supply of Nando’s*, twelve-month subscription to DG Design Network magazine and Apple merchandise to the value of $500. So, do you know someone with a bit of design flair looking to share their creativity with the rest of the country? If so, this is an opportunity too good to miss.

Visit www.newicon.com.au for more details.

52 x regular meal vouchers valued up to $832 in total

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